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Volume :44 Issue : 2 2016      Add To Cart                                                                    Download

Facebook Usage and Obtained Gratifications by Kuwaiti Youth "A Field Study on Students of Kuwait University"

Auther : Menawer B. Alrajehi

 This study aimed at monitoring and measuring the extent of Facebook use by students of Kuwait University and the obtained gratifications that result from this usage through identifying the motives behind such use, whether (pragmatic or ritual)! This study also aimed at identifying the best times and the number of hours spent by the study sample on using Facebook as well as the quality of their favorite topics and the files accessed on Facebook site.
This study used a questionnaire as a tool for data collection applied on a random stratified sample of 1203 students at Kuwait University; the study concluded that %92.9 of the respondents to the questionnaire have facebook accounts, and they use this site several times a day, which reflects their close attachment to this site as it represents an outlet to the external world and an easy means of communication with others.
The study also demonstrated that two-thirds of the respondents of male and female university students use pseudonymsand theyprefer not to create their personal accounts with their real names, which reflects their desire to feel safe, free to express their opinions, and able to communicate with other users without revealing their true names or identities.
Keywords: Facebook, Social media, New media, Communication technology, Kuwait university students.

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Aug 09, 2020

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